The benefit of learning together with your friend is that you keep each other accountable and have meaningful discussions about what you're learning.

Courtlyn
Promotion and Events SpecialistAchieve data-driven results and advance your career
30 June 2022
3 months, online
4–6 hours per week
US$2,000 US$1,760 or get US$200 off with a referral
Our participants tell us that taking this programme together with their colleagues helps to share common language and accelerate impact.
We hope you find the same. Special pricing is available for groups.
The benefit of learning together with your friend is that you keep each other accountable and have meaningful discussions about what you're learning.
Courtlyn
Promotion and Events SpecialistBased on the information you provided, your team is eligible for a special discount, for Business Analytics: Decision Making Using Data starting on 30 June 2022 .
We’ve sent you an email with enrolment next steps. If you’re ready to enrol now, click the button below.
Have questions? Email us at group-enrollments@emeritus.org.It’s a fact: Organisations that make decisions informed by data perform better than those that don’t. In the Business Analytics programme, you’ll gain the knowledge to turn your organisation’s data into a strategic asset by using it to drive better informed decisions.
This programme does not require coding.
Over the course of the programme, you will learn to:
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The online, asynchronous Business Analytics programme features recorded video lecures, live webinars, peer-to-peer discussion forums, assignments with practical applications, and live office hours.
The programme is organised around 6 key areas designed to advance your use of analytics to drive greater success.
Hotel Industry
Learn how a hotel booking platform tested whether the advertising on its website was working.
Netflix
Discover how Netflix used a competitor to improve its own search and recommendation algorithms.
Big Data Opportunities
Identify what big data means to you and what you can do with it
London Time
Learn how London Time decides how many fashion watches should be ordered before the selling season begins.
Cambridge Breakthrough Science (Biotech Company)
Delve into how a biotech company chose which two of its four promising drugs should be further developed.
UPS
Examine how UPS's ORION initiative allowed the company to save an estimated $300 to $400 million.
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The programme is designed for managers across all functions, seniority levels, industries, and geographies who are interested in learning the tools and analytical approaches to become data-driven leaders.
Geography
Experience
Industries
Cambridge Judge Business School Executive Education is internationally celebrated as a provider of stimulating management education, with a particular emphasis on entrepreneurship and innovation management. With a world-class faculty of over 70 members and a philosophy of collaboration, the School is a place where people from many disciplines meet and share ideas – including policy makers, entrepreneurs, leaders of industry, regulators, those who work for not-for-profit organisations and academics.
Cambridge Judge Business School offers a distinctive approach—born out of the University of Cambridge way—where its programmes are based on leading-edge research from 19 research centres and are delivered by world-class faculty. The School leverages the unrivalled resources of the wider University, giving participants a learning experience of unrivalled quality, intensity, relevance and challenge.
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Dr Nektarios (Aris) Oraiopoulos
Associate Professor in Operations Management, Director of the MPhil in Strategy, Marketing & Operations Programme, PhD (Georgia Institute of Technology), BEng (National Technical University of Athens)
Dr. Oraiopoulos earned his PhD from the Georgia Institute of Technology. His research is focused on understanding how organisations make high-stakes decisions, such as whether to invest in a new project, when to terminate a project that is not performing well, what data can be leveraged to become more innovative and what organisational structures should be put in place to empower a sound decision-making process. He has worked with organisations across various industries and sectors, including AstraZeneca, British Telecom, HSBC, Johnson & Johnson and the Abu Dhabi police force
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Dr David Stillwell
Professor of Computational Social Science, Academic Director of the Psychometrics Centre, BSc, MSc, PhD (University of Nottingham)
Dr Stillwell studies the links between big data and psychology. For example, in his research with 6 million social media users, he found that the computer can predict a user’s personality as accurately as a spouse can and, in his follow-up study, he found that personalising an advertisement to the recipient’s psychology is more effective than using generic ads. He has presented at workshops sponsored by the European Parliament's Science and Technology Options Assessment Panel and the European Data Protection Supervisor. Worldwide, many government data protection regulators have cited his research.
In addition, Dr. Stillwell has published research using various big data sources to show that spending money on products and services that match one’s personality leads to greater life satisfaction. In another study, he demonstrated that people tend to date others who have a similar personality and that people who swear seem to be more honest. David is currently pursuing research with companies’ internal data for people analytics.< /p>
Upon successful completion of the programme, participants will be awarded a digital certificate of completion by Cambridge Judge Business School Executive Education.
Please note that this programme can be incorporated into the completion of the Cambridge General Management Certificate of Achievement (GMCA). It will be credited as an "in-person" two-day programme for the purpose of meeting the GMCA requirements. If you require more details on the GMCA and wish to speak to our advisors, please contact executive.education@jbs.cam.ac.uk.
Schedule a call with one of our Academic Advisors to learn more.
Note: After successful completion of the online programme, your verified digital certificate will be emailed to you in the name you used when registering for the programme. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Cambridge Judge Business School Executive Education.
Flexible payment options available.