People Analytics: Transforming HR Strategy with Data Science

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Course Dates

STARTS ON

11 November 2021

Course Duration

DURATION

8 weeks, online
4–6 hours per week

Course Duration

PROGRAMME FEE

US$2,000

Course Information Flexible payment available
Course Information Special group enrolment pricing

Why Enrol for the People Analytics: Transforming HR Strategy with Data Science Programme?

Today’s human resource leaders and people managers are being called upon to make decisions that enhance both people and business outcomes. Most HR leaders do not have access to employee data as well as the analytical tools that help to derive insights, and optimise and align decisions with strategic corporate objectives. This programme will enable you to develop a cutting-edge people analytics function in your organisation. It will also equip you with practical and analytical techniques, and data-driven insights that will guide you to future-proof your business.

Who Is This Programme For?

The programme is focused on helping HR leaders leverage people analytics to achieve positive change across individual, organisational and societal levels, and chart a vision for the future. The programme is ideal for:

  • Mid-level to senior HR professionals from any industry looking to set up or restructure the people analytics function to leverage data and solve problems.You will understand the opportunities and risks of big data and machine learning in HR and quantify and predict the impact of people on business outcomes.
  • People/data analytics professionals seeking to expand strategic knowledge of people analytics and integrate untapped data sources to make business-relevant predictions. You will discover analytical techniques to evaluate a range of internal factors, such as managerial bench strength, high turnover, skills shortages, appraisal frameworks and more.
  • Consultants - HR and Analytics who need the technical skills to provide more innovative and impactful solutions to their clients. You will understand where people data resides within an organisation and learn to leverage these resources effectively.
  • Project managers who need to optimise and better align their teams and initiatives with corporate strategy. You will broaden your perspective on the many psychological and behavioural factors that determine the success or failure of strategic projects.
  • Directors and functional heads looking to use people analytics to transform their workplace and make better staffing decisions.
  • Employee representatives who want to acquire a more sophisticated understanding of how big data and artificial intelligence are transforming many aspects of the workplace.

Learnings from this programme are applicable across most major industries, including financial services, utilities, real estate, telecom, consulting and other professional services, government as well as labour unions and other professional bodies.

Syllabus

Throughout this eight-week online programme, you will learn practical approaches to set up your people analytics team and leverage data that already exists within your organisation, to solve strategic challenges at the workplace.

Module 1:

Strategic Positioning - How do you set up a people analytics function?

Learn how to foster the perception of People Analytics as an expert strategic function and decision-enabling service, not as a reporting and compliance function. Identify the skills, objectives and resources required for people analytics functions to achieve professional and functional maturity.

Module 2:

Achieving Operational Excellence with Data - How do you organise and leverage what already exists within your organisation?

Identify and manage key stakeholders in your organization and develop a pragmatic approach to people analytics projects as you find opportunities from data and vice versa. Discover the key benefits of data warehouses.

Module 3:

Root Cause Analysis and Project Tactics - How do you ensure you solve the right problem within the appropriate timeframe?

Learn to create project management plans for people analytics, including effectively managing competing stakeholder interests. Explore counterintuitive hypotheses to guide your people analytics project in the right direction and break down symptoms of people-related challenges into their constituent parts.

Module 4:

Designing Successful Experiments - How can you best achieve scientific rigour and quality within complex and dynamic organisational settings?

Get hands-on experience designing people analytics experiments within an organisational context using accurate scientific vocabulary to describe research components and formulate hypotheses. Compare underlying measurement principles behind different experimental designs, draw conclusions from data analysis and communicate results accurately to senior management.

Module 5:

Psychometrics - What role do latent traits have in governing workplace behaviour and how can psychological data augment people analytics efforts?

Assess the influence of latent psychological traits on workplace behaviour and define criteria against which to evaluate psychometric tests to effectively filter through available tools. Present your findings regarding opportunities and limitations of psychometric data in strategic decision-making.

Module 6:

Organisational Data Science 1 - How do you go from description to prediction and what do people analytics projects involve in practice?

Translate an organisational problem into a data question and interpret corporate challenges into quantifiable terms through the use of stakeholder interviews and text analytics. Become fluent in statistical and data science terms on a high level to effectively lead data scientists.

Module 7:

Organisational Data Science 2 - How can you safely and consistently integrate data into your communication and decision-making strategies?

Debate the differences between machine learning, artificial intelligence and various predictive models. Understand the process of moving from description to prediction to prescription, and analyse prepared code and simulated organisational data, including internal news boards, managerial reviews, employee surveys, emails and unstructured text data.

Module 8:

Transforming the Workplace - What is your vision for the future of work and how can people analytics help you to achieve positive change in individuals, organisations and the society?

Develop strategies for mitigating the diverse array of risks that arise when applying machine learning to organisational challenges. Define a personal vision for how people analytics technologies should follow the principles of ethical leadership, corporate social responsibility and values-oriented algorithm design, and examine how people analytics can transform society and the workplace for the better.

Module 1:

Strategic Positioning - How do you set up a people analytics function?

Learn how to foster the perception of People Analytics as an expert strategic function and decision-enabling service, not as a reporting and compliance function. Identify the skills, objectives and resources required for people analytics functions to achieve professional and functional maturity.

Module 5:

Psychometrics - What role do latent traits have in governing workplace behaviour and how can psychological data augment people analytics efforts?

Assess the influence of latent psychological traits on workplace behaviour and define criteria against which to evaluate psychometric tests to effectively filter through available tools. Present your findings regarding opportunities and limitations of psychometric data in strategic decision-making.

Module 2:

Achieving Operational Excellence with Data - How do you organise and leverage what already exists within your organisation?

Identify and manage key stakeholders in your organization and develop a pragmatic approach to people analytics projects as you find opportunities from data and vice versa. Discover the key benefits of data warehouses.

Module 6:

Organisational Data Science 1 - How do you go from description to prediction and what do people analytics projects involve in practice?

Translate an organisational problem into a data question and interpret corporate challenges into quantifiable terms through the use of stakeholder interviews and text analytics. Become fluent in statistical and data science terms on a high level to effectively lead data scientists.

Module 3:

Root Cause Analysis and Project Tactics - How do you ensure you solve the right problem within the appropriate timeframe?

Learn to create project management plans for people analytics, including effectively managing competing stakeholder interests. Explore counterintuitive hypotheses to guide your people analytics project in the right direction and break down symptoms of people-related challenges into their constituent parts.

Module 7:

Organisational Data Science 2 - How can you safely and consistently integrate data into your communication and decision-making strategies?

Debate the differences between machine learning, artificial intelligence and various predictive models. Understand the process of moving from description to prediction to prescription, and analyse prepared code and simulated organisational data, including internal news boards, managerial reviews, employee surveys, emails and unstructured text data.

Module 4:

Designing Successful Experiments - How can you best achieve scientific rigour and quality within complex and dynamic organisational settings?

Get hands-on experience designing people analytics experiments within an organisational context using accurate scientific vocabulary to describe research components and formulate hypotheses. Compare underlying measurement principles behind different experimental designs, draw conclusions from data analysis and communicate results accurately to senior management.

Module 8:

Transforming the Workplace - What is your vision for the future of work and how can people analytics help you to achieve positive change in individuals, organisations and the society?

Develop strategies for mitigating the diverse array of risks that arise when applying machine learning to organisational challenges. Define a personal vision for how people analytics technologies should follow the principles of ethical leadership, corporate social responsibility and values-oriented algorithm design, and examine how people analytics can transform society and the workplace for the better.

For more information on the syllabus, download the brochure.

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Programme Highlights

The programme includes a mix of live and recorded sessions with faculty and guest speakers, application exercises, interactive discussion groups and proprietary tools such as the discussion groups and psychometric instruments. We expect participants to dedicate 4–6 hours per week over the eight weeks of the programme.

Setting Up a People Analytics Function

Setting Up a People Analytics Function

Learn what it takes in practice to set up a people analytics function and how to best position it within your organisation; refine the ways in which you collect, analyse and maintain organisational databases; and equip your function with the necessary techniques to tackle the most salient challenges.

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Generating Actionable Insights

Apply scientific research methodologies to enhance information quality and experiment with confidence in complex and dynamic organisational settings.

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From Description to Prediction

Explore how prediction models are designed and how they operate to enable more accurate forecasting. This will inspire you to shape the future through accountable and data-driven leadership.

Using Data to Solve Problems

Using Data to Solve Problems

Learn the language of data science to better manage analysts working with people data. Integrate psychological theory with strategic imperatives to significantly improve project outcomes.

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Action Plan for Your Organisation

Create a workbook that includes reflection, discussion and consolidation of each week's learning along with practical guidance and support in implementing people analytics in practice.

Faculty

Faculty Member Luning Sun

Luning Sun

Research Director, The Psychometrics Centre and Research Associate at Cambridge Judge Business School

Luning Sun is a highly experienced psychometrician and researcher, having led many international research collaborations to advance the field of psychological and behavioural measurement. These include the ESRC ORA Plus Scheme to develop the International Cognitive Ability Resource (ICAR), a public-domain... More info

Faculty Member Peter Romero

Peter Romero

People Analytics Lead, The Psychometrics Centre

Peter Romero has 20 years of experience working at marquee organisations such as Gartner and SHL, of which he spent six years in Research & Development and 14 years in consulting. He is a founding member of Advanced Cognition Labs, an interdisciplinary institute focusing on research in the area... More info

Testimonials

“The programme had an easy-to-follow structure, the right level of challenging content covering various aspects of people analytics, and a good mix of videos and reading.”

— Jennifer Theron, Resourcing Manager, Project Management, BDO LLP

"I loved that the content was really engaging and that I learned about how other organisations have used people analytics to great success."

— Jennie Oliver, People Director, Human Resources Management, Flexspace

"The best part was learning not only what people analytics is and how to use data, but how to organise projects and who the stakeholders are."

— Natsumi Hasumi, People and Culture Executive, Human Resources Management, Philp Morris International

Certificate

Example image of certificate that will be awarded after successful completion of this program

Certificate

Upon successful completion of the programme, participants will be awarded a digital certificate of completion by Cambridge Judge Business School Executive Education.

Please note that this programme can be incorporated into the completion of the Cambridge General Management Certificate of Achievement (GMCA). It will be credited as an "in-person" two-day programme for the purpose of meeting the GMCA requirements. If you require more details on the GMCA and wish to speak to our advisors, please contact executive.education@jbs.cam.ac.uk.

Download Brochure

Note: After successful completion of the online programme, your verified digital certificate will be emailed to you in the name you used when registering for the programme. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Cambridge Judge Business School Executive Education.

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Flexible payment options available. Learn more.