Strategic Thinking for the CXO: Platforms, Ecosystems and AI-Driven Strategies
Reimagine strategy. Redefine leadership.
Programme overview: Strategic Thinking for the CXO
The Strategic Thinking for the CXO: Platforms, Ecosystems and AI-Driven Strategies from Cambridge Judge Business School Executive Education prepares leaders like you to anticipate disruption, design adaptive strategies and execute them with confidence. As organisations navigate a world shaped by shifting market dynamics, geopolitical and sustainability pressures, ecosystem-based competition and advances in artificial intelligence (AI), leaders must operate under heightened uncertainty and complexity. Succeeding in this environment demands strategic fluency—the ability to challenge assumptions, rethink competitive boundaries and make sound decisions under complex conditions.
Through an immersive curriculum, hands-on learning, expert guidance and real-life examples, including Apple and LEGO, this programme equips you to connect strategic foresight with practical execution. Guided by Cambridge Judge Business School faculty, you will learn to integrate AI, sustainability and broader strategic considerations in your decision-making, preparing yourself to lead with clarity and purpose while turning disruption into long-term opportunity.
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Key takeaways
Understand the real forces shaping your competitive landscape through strategic frameworks and spot threats and opportunities before your competitors do.
Use AI and emerging technologies not as buzzwords, but as real strategic levers to make sharper, faster, strategic decisions.
Design scalable growth strategies across platforms, ecosystems and industries to create sustainable value.
Move from rigid planning to adaptive strategies to anticipate disruption and turn uncertainty into long-term advantage.
Turn strategy into execution that moves the organisation, aligning leaders, teams and resources around outcomes.
Who is the Strategic Thinking for the CXO programme for?
The Strategic Thinking for the CXO: Platforms, Ecosystems and AI-Driven Strategies programme is designed for leaders seeking to achieve strategic goals and drive organisational growth in a rapidly changing environment. It is ideal for:
CXOs and senior leaders looking to understand and manage the impact of disruption and leverage technology to drive long-term transformation
Entrepreneurs and business heads who want to design adaptive business models, reimagine growth strategies and compete in dynamic markets
Consultants, advisers and board members aiming to apply proven frameworks to guide strategic decision-making and strengthen resilience across organisations
What you will learn in the Strategic Thinking for the CXO programme?
Hands-on learning: assignments and activities
Try-it activities:
Develop your own templates and tip sheets to apply the strategic frameworks and models at work.
Follow the step-by-step guidance to map an ecosystem. Analyse real-world business situations with strategic frameworks and models.
Discussion activities:
Contextualise your learnings using real-world problems, share your experience with peers and exchange key takeaways from lectures and guest interviews.
Why Strategic Thinking for the CXO from CJBS Executive Education?
The Strategic Thinking for the CXO: Platforms, Ecosystems and AI-Driven Strategies programme, led by Professors Kamal Munir and Shahzad (Shaz) Ansari, blends research-based insight with practical frameworks to help you diagnose disruption and design adaptive strategies that translate intent into measurable outcomes. The programme strengthens your ability to lead strategically in an era shaped by AI and continual transformation.
Cambridge Judge Business School, recognised as one of the world’s leading institutions, develops leaders who drive meaningful change. We combine rigorous research with practical relevance to help executives deepen their judgement and expand their capacity to innovate.
Our programmes attract ambitious professionals from across industries who want to broaden their perspective, strengthen their leadership presence and create impact within their organisations and beyond.
Case studies
The Strategic Thinking for the CXO: Platforms, Ecosystems and AI-Driven Strategies programme features a curated selection of real-world case studies that connect strategic theory with practice. Each case is designed to help you analyse decisions, assess outcomes and apply insights to your own organisation.
Apple
Understand how Apple leveraged network effects and platform design to build long-term competitive advantage in a disruptive market.
eHarmony
Explore how a differentiated platform strategy created value and sustained quality in a multisided ecosystem.
IKEA and Patient Innovation
Examine how organisations reimagine business models through circularity, sustainability and customer-centric innovation.
Tesla and NVIDIA
Assess how AI, data and digital capabilities transform strategy formulation and execution for technology-driven growth.
Formula One
Learn how teams use human–AI collaboration to boost performance and what organisations in other sectors can take from their data-driven approach to strategic decision-making.
Xiaomi
Study how corporate parenting, alliances and innovation frameworks fuel strategic growth in fast-moving markets.
LEGO and Tata Nano
Analyse the link between strategy design and execution through lessons in alignment, agility and turnaround management.
What will the learning experience be like?
Guest interviews
Gain insights from industry leaders and Cambridge Judge Business School faculty on first-principles thinking, platform strategy and AI in strategy.
Live Q&A sessions with faculty
Join interactive sessions to clarify concepts, explore frameworks and connect learning to your professional context
Goal setting and reflection
Track progress through guided reflections and checkpoints that link new ideas to your organisational challenges.
Practical application
Apply frameworks such as the Strategy Palette, power model and Balanced Scorecard through practical exercises and case discussions.
Discussion activities
Engage with a global cohort of peers to exchange perspectives and build a network of strategic leaders.
Continuous access
Revisit learning materials, videos and resources for up to 12 months from the programme start date.
Faculty
Professor of Strategy and Policy; Pro-Vice-Chancellor, University Community and Engagement; Professorial Fellow of Homerton College, University of Cambridge
Kamal Munir has served in leadership roles at Cambridge Judge Business School and Lahore University of Management Sciences. He publishes widely on organisational strategy, ins...
Professor of Strategy & Innovation, Director of the MPhil in Innovation, Strategy & Organisation Programme, Professorial Fellow of St Edmund’s College
Shahzad (Shaz) Ansari is an expert in strategic management, business model innovation and corporate social responsibility. He publishes widely in top journals and teaches and ...
Certificate
Upon successful completion of the Strategic Thinking for the CXO programme, participants will be awarded a digital certificate of completion by Cambridge Judge Business School Executive Education.
Note: After successful completion of the online programme, your verified digital certificate will be emailed to you in the name you used when registering for the programme. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Cambridge Judge Business School Executive Education.
FAQs
Didn't find what you were looking for? Write to us at learner.success@emeritus.org or Schedule a call with one of our Programme Advisers or call us at +44 203 479 4043 (UK) / +1 315 819 0707(US) / +65 3163 8580 (SG)
Flexible payment options available.
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